Casual Gaming in 2024: Using Insights From 2023
According to Appmgagic, 2023 turned out to be no less challenging for the mobile market than the year before. User spending went down by around 3.5%, following...
Case study: APPS x AppSamurai x Adjust
Learn how gaming app developer APPS increased, D28 ROAS to 107%, and high-level completion rate by 2x with the help of Adjust and AppSamurai. Read the original...
Kakao crosses the $4B threshold in user spending
Kakao Corp has achieved a significant milestone, surpassing $4 billion in user spending. This impressive figure is largely attributed to key revenue streams,...
How HOMA helped Fight For America reach 40% IAP revenue
This comprehensive case study delves into the journey of “Fight For America” (FFO), an innovative hybridcasual tower defense game developed together...
DIY Paper Doll, The New Hit Game That Came Out Of The CrazyHubs in Turkey
The newly released DIY Paper Doll game was born in CrazyHubs Turkey during the 2022 summer cycle – in fact, the game founders met at the Hub and launched...
Funcell Games’ Perfect Lie becomes a hit download
Funcell Games is one of the leading developers of the hit games 9 Months, Idle Human and Stairway to Haven. Their latest project, Perfect Lie, is a hyper-casual...
Mystical Mixing: A Game-Changing, New Subgenre Combining Simulation & Idle
Mystical Mixing is the first combination of two subgenres of games that CrazyLabs released. Given the ongoing evolution of hyper-casual games and the changes...
Noor Games collaborates with Supersonic
With its hit game Lumbercraft, which took first place on iOS and Android, Noor Games has established itself as a leading hyper-casual game development studio....
Azur Games hits 3 billion downloads
Azur Games surpassed the 2.5 billion installations in 2021 and set a new record of 3,000,000,000 installations in July 2022. A fluke or a strategy? Help for developers ...
Cube Blast Journey – Case Study
Success story from Homa Games about how their Monetization optimization helped Puzzle Dream reach outstanding ad-revenue metrics for their casual title. In this...
Survival Game Master is ranked #1 in 12 countries!
After ZPLAY’s self-developed new game Survival Game Master was released on Google Play, it ranked first in Google Play download list in 9 countries, and ranked...
Slap and Run: How to make challenging runners with high marketability
Slap and Run is the latest hit game by Billy, a solo dev based in Mongolia, otherwise known as Stone Axe Studio. In a recent Voodoo Live stream with Billy and...
Arm Simulator reaches #1 on Android within 3 days
Chen Cheng, Founder of GameLemo, as he describes partnering with the Supersonic Studios team to get their Arm Simulator to #1 on Android just 3 days after launch...
How did Multi Maze 3D go from high CPI to a worldwide profitable hit?
Multi Maze 3D by RoboFruits Games was first released in October, and immediately stood out among other hyper-casual puzzle games. It reached the top 5 in the...
Run of Life: creating viral games
Tarek Mongy, a solo developer from Cairo, and Jill Keshyap, publishing manager at Voodoo, gave tips on how to come up with viral and mass-market ideas for your...
Working with Sunday is “like magic”!
Up & coming hyper-casual developer FourSevenSeven releases first hit game with German publisher Sunday. The production-cycle for hyper-casual games is short...
Tippy Toe: reach the top 2 months after launch
One of the most popular hyper-casual games in the US by the end of 2021, it accrued 15 million users in just three months and became one of the most financially...
The global success of the DIY Keyboard
DIY Keyboard by the China-based studio Yoyes was released in late November and has already crossed 20M downloads. It reached the top five in the games charts...
Escalators and the pursuit of the top charts
Bayasaglan Lkhamdorj, co-founder of Black Candy, talked about the collaboration with Supersonic Studios that made their game, Escalators, a top-20 hit in both...
