GameTech Startup Ratic received $5.27 million in investment
GameTech Startup Ratic received $5.27 million in investment. The investors were Ince family (Led by Arısan Ince), OXO Finance, and Alpcan Erdogan. Ratic is currently...
Scenario has raised more than $6 million in investment
The developers of Scenario, based on GenAI algorithms, announced on 20 February that they had completed their fundraising phase, managing to raise as much as...
Anzu takes out a patent on ad-tracking technology
In-game ad sales company Anzu has secured a patent for its pioneering development in tracking ad visibility in 3D environments. The company announced this on...
WePlay Ventures announced plans for 2023
WePlay Ventures, Turkey’s most active game investor by investing in 15 startups to date, has announced its historical data and 2023 plans. 15 investments, 22...
Audio ads – the future of mobile gaming
The current mobile game developers are under incredible pressure from all sides. Shops are tightening product regulations, and users are spending less money on...
5 tips from Supersonic for creating hyper-casual game icons
The icon of your hyper-casual games in the app shop is the starting point that makes the first impression on users. The icon is the structural part that can make...
Game promotion: problems and features
Game promotion is an important aspect of the game industry because it helps to increase recognition and sales of the game. Game developers and game publishers...
A Deep Dive Into CrazyLabs’ Transparency
The foundation of hyper-casual game development is game data, data, and more data. From testing your very first creatives, all the way to full launch, transparency...
Trends in mobile app development in 2023
What mobile app trends await us in 2023? Having gone from the pandemic to skyrocketing company stocks, mobile app developers are now facing the next challenges...
Homa is doubling down on its hybridcasual division to boost engagement & revenue for games
Homa, one of the world’s leading mobile game publishers, is strengthening its Hybridcasual division to provide game creators with more expertise and tech...
Application of ChatGPT in game scenario development
ChatGPT is a variant of the artificial intelligence language model GPT-3, developed by OpenAI. It is specifically designed to facilitate the creation of natural...
Challenges for mobile game development in 2022
Mobile game development has come a long way since the early days of the App Store and Google Play. The development challenges will always be relevant. Over the...
HOW TO EVOLVE A HYPER-CASUAL GAME INTO A HYBRID-CASUAL SUCCESS
Homa talks about how to increase engagement and revenue for a game in the hyper-casual genre. Learn from this case study how Yorf turned the game into a hybrid-casual...
A player-oriented approach in advertising creatives
Venturebeat reports that the approach to mobile game creatives changed in 2020, with game app downloads up 30%, but developers expect an inevitable decline. Will...
StoreSpy tools are out of beta testing
StoreSpy announces on its official LinkedIn account that it is out of beta testing and ready to accept new customers. To use the company’s tech inventory,...
Supersonic on the usefulness of artificial intelligence for a hyper-casual project
In the hyper-casual marketplace, speed is critical. In this piece, Danielle Cohen Reich, VP of Gaming at Supersonic, gives four tips on how artificial can help...
Secrets to break into the Hybridcasual genre
The hybridcasual game genre has recently emerged in the mobile gaming market and has become the new hit for game makers and players. At Homa alone,...
TapNation on the importance of retention rates
TapNation, on its official LinkedIn account, talks about the importance of metrics in the mobile gaming industry. The studio paid particular attention to retention...
Kwalee on the importance of gameplay in hyper-casual games
Kwalee, a developer and publisher of mobile games, talks on the official LinkedIn account about the importance of gameplay in hyper-casual games and how to turn...
