The largest online conference in its niche has ended, which covered important topics with many informative speeches and panels, it’s time to tell you about this in more detail. At the conference, there were a lot of talk about the development, promotion and growth of the hyper-casual games industry at a time when the mobile game’s industry is very popular.

The main topic of the conference is developers and their games, success stories, mistakes and interesting cases. Therefore, the conference managed to gather numerous interested people.

The event, which aimed to unite mobile game studios with leading game publishers and advertising companies, was attended by over 3000 participants from 90 countries, 700 game brands and 250+ game studios, more than 75 speakers!

Among platforms, publishers and large services, the conference was attended by – CrazyLabs, TikTok, ANZU, Snap Inc., Kwalee, Sunday, Gismart, TapNation, Azur Games, Ketchapp, SuperSonic, Applovin, Adjust, 24 PLAY, Adikteev, Espresso Pub, Capermint Technologies, SocialPeta, Moonee, Storeglide, Highcore Labs, adjoe, AdInMo, AppBooster, Payoneer, ODEEO, Coda Platform, and TopON. Umami Games, SayGames, BoomHits, askblu.ai, App Radar, Singular, Lightneer, Lion Studios, Innovecs, Vakuum Games, Tiplay, Udo Games, Suji Games, Tapas Games, Freeplay, Homa Games, Hitberry Games, Midnite, AudioMob, DNA Studio, Appshub, Mintegral, Xsolla, Cocos, PlayCog, Tenjin, Nativex, AdTiming, INCRMNTAL and Photon Engine.

In the sessions that took place at the event, dozens of speakers held solo performances on interesting topics, 11 panel discussions on the development, marketing and promotion of games were held, more than 350 questions from the audience were asked and discussed.

The online event lasted 2 days in 2 stages in English and Russian. At these stages, experts from leading companies in the mobile game’s industry presented their reports and panel discussions.

The conference also kicked off an initiative called “Pitch & Match” where game developers can pitch their games to publishers and find partners. In a quick acquaintance format, 2 people are chosen at random. The conversation lasted about 3 minutes, after which the system changed your partner.

In 2022, we plan to launch 4 conferences and 4 meetups (in Ukraine, Russia, Turkey and India)! The next event (HGC # 4) will take place on 3-4 February 2022 (online). So stay in touch, this year we will have another important announcement for you.

Evgeny Lavrinenko, CEO and co-founder of Hyper Games Conference